Twelve months of content in two days

Closing your dental office for a full day to shoot content is a big deal. And it was clear how big it was for Tim and Annie, the owners of Perfect Smile, who had done zero marketing in 22 years.

They built a great practice. Amazing service, loyal patients, and a solid team. All through word of mouth and referrals. But they had never put themselves out there.

That changed this week.

Time to show the world what they’ve built

With more competitors showing up and younger patients searching online, it was time to be seen. We came in to help them do it right.

I spent two full days with the team before the shoot. Every detail was locked in ahead of time. We made sure they felt prepped and ready.

The result: a full year of content in just two shoot days

Here’s what we captured:

• Patient and staff testimonials
• Real patient journey videos
• New patient office tour
• Fun social clips with the team
• Recruiting and culture videos
• Training day footage
• Educational content (Invisalign, implants, and more)
• FAQ videos
• Owner interviews
• And a ton of clinic photos

How is that even possible?

Meticulous planning, a clear shot list, and the best production team out there.

Huge thanks to Tim and Annie for trusting us. You and your team crushed it.